Logo Avanquest, l'édition de logiciels de Claranova

83 M


132 %


10,3 M


12 %


2019 key figures

Software publisher

The Internet segment brings together Claranova's software publishing activities positioned in three high potential segments :

  • IT security : antivirus, ad blocker, cleaning and optimization tools sold under the Adaware brand
  • PDF : PDF documentary management products grouped under the SodaPDF brand
  • Photo : photo editing software and app developed under the InPixio brand

Through its proprietary brand portfolio, the Internet segment seeks to develop products combining true innovation and ease of use.

Logo Adaware - édition de logiciels - Claranova
Logo SodaPDF - édition de logiciels - Claranova
Logo InPixio - édition de logiciels - Claranova

A repeat business model

The distribution of the Internet segment's proprietary software has moved progressively towards a subscription-based business model. This transition accelerated in 2019, with repeat revenue now representing over one-third of segment revenue . This strengthened position provides greater visibility over the revenue, cash and profits generated by the Internet segment

Percentage of 2018 repeat revenue


Percentage of 2019 repeat revenue


Culture of innovation

Reflecting its constant desire to innovate, in early 2019 the Internet segment presented its PayAware offering, the first financial service developed by Claranova. PayAware proposes an innovative service to keep financial tra nsactions on the Internet secure, involving a single - use credit card for each transaction. This new FinTech business , which integrates perfectly with the traditional product and service portfolio, is a promising source of repeat revenue for the segment.

Logo PayAware - Avanquest Claranova
Schéma fonctionnement PayAware Claranova

Our ambition

The performances delivered by Internet - segment activities in 2019 confirm the relevance of the commercial and strategic measures taken by the Group to make this segment a major software publisher capable of generating by 2022 - 2023 :

  • Over €200 million in revenue
  • Profitability of 15% to 20%

Last releases

Strong growth in SodaPDF software sales (+50%) during lockdown
Successful launch of the latest version of inPixio
Claranova buys out minority interests in its Internet segment
Avanquest, Claranova’s Internet division, finalizes the takeover of Upclick, Lulu Software and Adaware